What are the insights? 1-Method 2-What is it revealing? reference: sneaker culture. Branding > Parasite emergent immersive A new word for brand? What are the outcomes? > Who could these be valuable to? > Who does it pose questions to? Reacting to immediate community Models of adoption ->creative narrative – rethink -How do you represent [...]
Archive for the ‘Thinking behind the Making’ Category
Meeting with Sean Donahue 7/15/08
Posted in Meeting Notes, Thinking behind the Making, tagged brand, branding, donahue, inversion, outcome, outlet, sean on July 20, 2008 | Leave a Comment »
Week 11 / Thesis Workshop with Anne Burdick
Posted in Denim, Meeting Notes, Process, Thinking behind the Making, tagged analysis, charts, collection, Denim, gallery, generalization, interview, particular, proposal, wear in, wear out on November 25, 2007 | Leave a Comment »
I presented my interview and first round of analysis today. I presented a group of things. 1) My Denim CollectionI pinned up the set of prints from the pdf, with my comments on each pair on post-its. 2) Interview PhotosI printed out the pdf and displayed each person’s photos with their answers on a board. [...]
Strongest Sense Tied to Memory
Posted in Thinking behind the Making, tagged memory, senses, week 5 on October 9, 2007 | Leave a Comment »
The strongest sense tied to memory is smell. I can see clear images of moments based on smell. They don’t always have to be nice either. I will always have an image of Bourbon street when I smell beer and pee in humid air. One thing I have noticed walking around New York with Jinmi [...]
The Moment of Assembly
Posted in Readings, Thinking behind the Making, tagged Clarity, Collections, Readings on September 24, 2007 | Leave a Comment »
The result of this weekends work clarified which area of Fashion I am more interested in. Reading a book, Deluxe: How Luxury Lost Its Luster, about the business side of the industry led me to think about buying. But what’s important to me is the collecting and combining aspect. The balance of which pieces work [...]